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What Is SEO, And How Can I Do It?

Search Engine OptimizationSEO means Search Engine Optimization. The goal of SEO is to make a page “rank” higher in the results page of a search engine. SEO efforts are usually jugged by “Page Rank” This is a score that Google assigns your web page, and it is an important determinate of where a website will show up in Google’s search results. (more…)

Why are people abandoning shopping carts on my site?

The question, Why are people abandoning shopping carts on my site, is one that has plagued E-Commerce website owners for as long as E-Commerce has been around. There are a number of reason people abandon shopping carts, and solving these problems is something that an expert E-Commerce Development Company can solve. Lets explore some reasons that people abandon a shopping cart and do not complete their transaction. (more…)

How To Calculate E-Commerce Shipping Cost Algorithms

Most online stores can use a simple calculation to quote customers a shipping cost in real time. But there are times when a simple shipping cost algorithm is not enough. When an E-Commerce store has a large number or products that require special handling and care, the simple shipping algorithms provided in generic shopping cart software start to show their weaknesses, which can hurt the bottom line of the E-Commerce operation. (more…)

What is ColdFusion SQL injection?

SQL injection, like ColdFusion Cross-Site Scripting, is a type of digital attack where a potential intruder will look for weaknesses in application and database systems that can be exploited to gain access to user information such as usernames and passwords. ColdFusion SQL injection is an SQL injection attack aimed at ColdFusion installations.

There are several types of ColdFusion SQL injection attacks. The most common form of attack is referred to as a classic SQL injection attack. This kind of attack is performed when a web interface does not properly filter out special characters such as semicolons. In this attack, the intruder will go to a web form field such as the log in field, and type in their username followed by a special character and an SQL command. Since many web forms are run on the database with administrator permissions this will allow the attacker to execute arbitrary code to gain access to the database. (more…)

ColdFusion With Social Networks

It goes without saying that social networking is a powerful force for reaching potential customers and maintaining relationships with existing customers. Combining ColdFusion With Social Networks gives you an unparalleled ability to leverage this powerful platform.

ColdFusion is both a development platform and a programming language used on that platform, and allows for incredibly rich user interfaces and data management features. By combining ColdFusion with social networking you have a powerful tool for brand management and marketing as well as one for maintaining customer loyalty. (more…)

Why Do People Leave a Website – Part 2

The last post on this subject focused on the technicalities: load time, aesthetic, and ease of use. These are all fairly easily definable and fairly simple to implement. A clean, thought out design will address these issues. However, there are other factors which are more difficult to specify as to why people leave a website. These can be broken down into user interactivity and attempting to handle too many services in one instance. (more…)

What Makes A Good E-Commerce Website

E-Commerce storeThe Internet arguably one of the most important invention of the 20th century. It allows information to spread like wildfire; breaking news is what happened on Twitter fifteen seconds ago, entire encyclopedias are editable by anyone, and colleges and universities continue to offer great services to their students. But the real reason the Internet has grown so quickly and become ubiquitous is money. Plain and simple, the Internet has reduced barriers of all kinds for both businesses and consumers alike, and it is this driving economic force that continues to drive innovation and development on the web. (more…)

Difference between Web Design and Web Development

Although both are subjects that have been greatly discussed over the years, confusion still sits with what the differences are. If an average person on the street should be asked, they may reply that they are the same thing, no matter what they are told otherwise. Although they are easy to confuse, there are differences. While the information below does not cover everything, it should nonetheless be put under consideration by the reader. Knowing the Difference between Web Design and Web Development can help a person in their pursuit to put together a website or simply educate themselves. (more…)

Why Do People Leave a Website?

The Internet has taught people that instantaneous is best. Whether it is streaming music, movies, or television, purchasing items online and having them shipped to your door, or ordering a pizza for dinner in thirty minutes, the general Internet user’s attention span is extremely short. As such, it is important to have a well designed, interactive website if you want customers to stick around. You may be asking yourself “Why do people leave a website?” There are a multitude of reasons that people may choose to leave and this post will explore a few of those, as well as some simple solutions to retain your customer’s interest. (more…)

What Video Can Do For E-Commerce Sites

E-commerce sites need to be ahead of any technological curves to make sure that they do not lose customers to competing online stores. One of the most popular additions to hit Internet stores are video clips embedded into product pages. By using videos on a store page, it gives the visitor a chance to see the details of product in a way that a still image would not allow. It also can be used to make the product look more appealing, similar to how television shopping channels demonstrate products to make potential customers more interested. (more…)


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