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Designing a Mobile-Friendly Website

How to build Mobile-Friendly Websites

According to Thomas Petty, President of Bay Area Search Engine Academy, there are three ways to build mobile-friendly websites:

(1)    Using the latest Cascading Style Sheets, a website design that is mobile-responsive can be set up by you. This mobile device display’s optimization method is preferred by Google and allows for the rearranging, displaying or hiding of information across various devices. The devices include smartphones and desktop PCs. Petty claims that the content is simply hidden or rearranged depending on which device, but all content is equally served. Read the rest of this entry »

Will the New Google Algorithm Find Your Website Mobile-Friendly?

PrintGet Ready for New Google Algorithm Change: Mobilize or Be Penalized

In today’s market, corporations are well aware of the grave effects algorithm changes of Google can have. Having suffered when some such as Demand Media or Ask.com used SEO for bolstering their brand and ignoring the poor content they were publishing is a lesson they will not forget easily. The result of Panda, Google’s 2011 algorithmic change, led the way for the creation of higher quality writing.

Penguin, another of Google’s algorithm changes, targeted sites with poor quality links in 2012. These links led users to poor quality content and their sites were, therefore, severely penalized in ranking by Google. Basically, irrelevant information caused sites to suffer with ranking in Google.

The word is out for Google’s next algorithm change. If your site is not mobile-friendly by April 21st, it will be penalized in its ranking. It may actually be removed from the mobile search index of Google. Maybe your site looks great and works well when a person visits it from a desktop computer, but how does it look and work from a cell phone or tablet? You most definitely should check this out and make necessary changes by April 21st.

What is Google’s reason for this new algorithm change? Since consumers are using mobile devices more and more, Google believes that businesses should get in step with the times. Sites will now be ranked according to the convenience they offer to the mobile-user. The ranking elements Google will be using are listed below.

Sites must:

  1. Avoid software such as Flash which is not usable on mobile devices. According to Adobe, “Flash Player for mobile devices is officially dead”.
  2. Use readable text without zooming.
  3. Size content to allow users to view it on the screen without having to zoom or scroll horizontally.
  4. Space links apart far enough to allow the correct link to be easily tapped.

 

Mobilegeddon Is Here!

When conference speakers at last month’s Search Marketing Expo (SMX) West were asked their main takeaways, one response was definitely a sign of the times. “Mobile, mobile, mobile,” was the answer of the senior manager of content marketing for Kenshoo, Kelly Wrather. “I want to grab every website designer and tell them mobile is the thing! It’s the only thing!”

A frequent discussion topic at previous SMX shows has been mobile-optimized websites’ importance. However, this year a sense of urgency was apparent since “Mobilegeddon,” as it is called by some, was due to arrive anytime.

For the past two years, a search ranking factor has been website mobile-friendliness. According to founder and CEO of AudienceBloom, Jayson DeMers, “Websites that aren’t mobile-friendly will see a more negative impact in search visibility than they may already be seeing, and mobile-optimized sites may be rewarded even greater in search rankings.”

Google noted in its June, 2013, Webmaster Central Blog it plans to initiate several ranking changes soon. Google further warned that sites misconfigured for smartphone users will be addressed by these ranking changes.

At the same time, Google pointed out two common mistakes that cause websites to convey poor mobile experiences:

Mistake # 1: Sending smartphone users to a single mobile page due to defective redirects to their site pages listed in search results — For instance, the redirects send users to the home page and not a mobile-optimized version users are seeking.

Mistake #2: Errors of only smartphones – These take place when users of smartphones click Web pages in search results’ listings and receive only error messages.

Read the rest of this entry »

What is the Difference Between Adaptive and Responsive Design?

When your website serves both desktop and mobile users, it has to display properly across many devices. Adaptive and responsive designs use different delivery methods to provide this functionality.

Adaptive
Adaptive web design (AWD) uses an approach called progressive enhancement to present your site in a format suitable for each device that visitors use to access it. Starting with HTML templates designed for separate screen sizes, AWD then applies CSS styling and finally device-specific JavaScript to ensure a seamless experience. Only the relevant template is downloaded, which allows any included media to be optimized for mobile visitors. Read the rest of this entry »

SSLv3 Poodle Vulnerability Exploit

We have good news and bad news about the Poodle SSLv3 vulnerability…

The good news is We can Fix it! Send us an e-mail or call us

The bad news is that there’s a brand new vulnerability out there related to the latest version of the Secure Sockets Layer protocol and your Servers or your computers might be at risk.

 

What you need to know:

POODLE is a padding oracle attack affecting Secure Sockets Layer (SSL) version 3 and in particular, CBC-mode ciphers. This vulnerability opens the door for possible man-in-the-middle attacks.

There is no patch yet, but this issue can be manually resolved by a Technician

You will need this done “yesterday” if you have sensitive information on your Servers or computers

 

Contact us if you need to protect your Servers

ColdFusion 11 Overview Video

http://www.youtube.com/watch?feature=player_embedded&v=vz8j6RbT-MY

Turning your Website PCI Compliant

You turned your Website PCI Compliant! Is it enough?

Some IT Specialists argue that turning your Webstite PCI Compliant is a mere drop in the ocean when it comes to Website and Data Security. There have been several instances where IT Security Professionals haven’t been impressed by the Payment Card Industry Data Security Standards. Should you worry about PCI? We strongly believe you shouldn’t, and here is why: I don’t think there is anything in this world that can be called totally secure, or that can guarantee nothing will ever fail. Turning your Website PCI compliant is like installing gutters on your newly built house. Will they guarantee water won’t EVER drip on the walls? NO. But be sure they will protect your house from rain and water. Having your Website PCI Compliant provides a baseline for Security of your Web Systems. Read the rest of this entry »

Grand tour of Manhattan, New York, USA

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SHSAT Practice Test for iPad

SHSAT Practice Test for iPad
Very soon, New York City students will be able to practice SHSAT tests for the Math section on their iPads. As innovative as the iPad, the practice tests will be at the fingertips of the students, allowing them to take it anywhere they would like. You can find out more in our iOS / iPad Section.

What is the SHSAT Test?
Students in the 8th and 9th grade in New York city that wish to be admitted to one of the NYC Specialized High Schools must take the Specialized High School Admission Test (SHSAT). This is a timed grid / multiple-choice test that contains Math and Verbal sections. The results are computed and reported as scale scores and are based on the number of correctly answered questions combined with the level of difficulty for each question. Students are then ranked based on their scores and are assigned to a Specialized High School depending on their rank, the priority in which they elected schools, and the number seats available at each school.

Hostway ColdFusion Hosting Alternatives

Hostway has been providing ColdFusion Dedicated Hosting for awhile, but for some Clients, their Services just seem expensive. If for some reason you have switched from GoDaddy ColdFusion Hosting, which was discontinued in 2011, you may find that Hostway.com ColdFusion Hosting comes at a price. Reasons behind their ColdFusion Hosting being more expensive? Yes ! Plenty, and justified! GoDaddy ColdFusion Hosting was cheap price-wise, but they were also lacking the appropriate Support and necessary Services to run Websites and Applications on the ColdFusion Environment properly. If you have any questions about ColdFusion Hosting let us know, and If ColdFusion Hosting with Hostway.com doesn’t fit the bill, you can try ColdFusion Hosting alternatives here.

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