Apple has a history of being a very private company. Stemming from its roots with Steve Jobs and Steve Wozniak, both having personalities that keep intimate matters close at hand, Apple is never one to divulge its secrets; without a plan, that is. Apple cultivates a following and brand loyalty that is close to unheard of, not only in the tech industry, but anywhere. The secret to their success on this matter is their deliberate release of key information at key times to bolster buzz and maximize free publicity. (more…)
Posted in Apple, Iphone, Iphone 5
With the ever-changing environment of mobile application development, flexibility is key. Over the past 5 years we have all noticed the momentous changes in the mobile device market. There is not a single person who has not noticed the rise of the iPhone, and with good reason. The iPhone is a product that changed what we all expect from our mobile devices. People no longer expect their cell phones to just keep them in touch with friends, family and co-workers, they expect a dynamic multimedia experience. This multimedia experience is usually brought to consumers through the Apple app store. (more…)
Posted in Apple, IPad, Ipad 2, Iphone, Iphone 5, web development - mobile devices
By Charlie White
Sir Howard Stringer, CEO of Sony, accidentally told everyone in the world that his company will be supplying image sensors for Apple‘s iPhone 5.
In an interview late Friday with the Wall Street Journal’s Walt Mossberg, the Sony chief was talking about earthquake damage to 15 of the Sony’s factories in Japan, and inadvertently mentioned that a camera sensor made in one of those plants is on its way to Apple, and that sensor would be delayed because of the quake and tsunami. (more…)
Posted in Apple, Iphone, Iphone 5