Google’s App Engine service is starting to get some mainstream attention, though it’s attention for all of the wrong reasons. A recent price increase for its service is having many developers question their commitment to this brand and offering.

The Google App Engine is a service designed to host web apps. With it,

If Google hopes to challenge apple in the mobile app business, they will need to keep the developers using the platform happy

The method of calculating CPU time has transitioned between a primarily resource driven price structure to one of front-end usage. This means that even applications that have very low bandwidth and resource requirements but that are constantly running will see a huge price increase. Some sources have reported that an application that used to cost around $3 a day to run is going to hit $70 by November when the complete transition is complete.

The biggest problem that this is going to have for Google is the transition by developers from Google services to other platforms. Android Developers are now more restricted to Google’s APIs and huge price increases, especially if they are taking advantage of the App Engine. This could lead android developers to transition to being iPad and iPhone developers as Apple has a brilliantly simple payment plan. While they do charge a heft percentage for their mobile apps, it is the same across the board without deviation.

While some developers may choose to transition away from Google, the most haunting issue is the lack of new blood coming into their ecosystem. With the cost of entry now catapulting ahead, a rise in iOS development will probably be seen. This only makes the problem worse in that competition in the mobile apps marketplace is not exceedingly high. Apple has a stronghold, at least in the states, but with Google’s fractured Android system, plus their new pricing structures, Android developers may be making the transition to a unified, streamlined production process. Ultimately, Google needs to step up and make their mobile app platform as a bit of a loss leader if they ever hope to chip away at the Apple dominance in the app market.

Web applications are the future of Internet marketing. Building something in HTML 5 and distributing it to the whole web all at once is the fastest and easiest way to reach the most customers. Web software like Gmail is a good example of what web applications can do. Web application developers have the highest potential for getting hired on jobs because most business owners are developing for the web before they develop for isolated platforms like IOS and Android.

Any web applications are also visible on mobile operating systems because they all have access to the Internet. Even if web software does eventually make it to the native applications of mobile devices, they are usually built on the web first. Web software reaches all audiences regardless of the type of device they have. Web application developers also don’t have to learn new languages. Web application developers are usually proficient in HTML 5, CSS, Javascript, MySQL, and PHP.

One of the top strategies for business owners to utilize is to develop on the web first. Software that used to only be available as local applications is now migrating to the web. Sometimes, whole new browser-based interfaces have to be used. Other times, an existing application merely takes on a different form and presentation. These awesome applications allow the user to use the application for annual or monthly fees without ever having to download it. Application service providers, shortened with the acronym, ASP, are getting a lot of talk around them in business circles on the web.

Some of the benefits of these include that they don’t require hard roll out procedures because the only thing that’s needed to make them work is a web browser. They also require very little disk space. There are no upgrades because everything is done on the web. Web applications can also work easily with email and searching and work across most operating systems.

Business web application development is making its way into; email marketing, event management and marketing, video marketing, social media marketing, online sales, online presentation, and online payments. These are just some basic ideas of what custom web software can do. Every business is different, no off the shelf solution is perfect for all their needs, which is why businesses should consider having a custom web application developed for their business.

To find out how a business application can make your business run smoother, and more efficiently, contact the experts at EcomSolutions.

There are many apps available for all mobile devices on the market. Both HTML5 web apps and native apps are available and both have their own advantages. A web app can be accessed through the Internet while a native app is one designed to work on a specific operating system. 
Web apps have many advantages, such as no third party fees charged when a mobile web app is brought to market. Web apps are not required to be approved, which means a web app can be created for just about any subject matter. Mobile web apps are designed to run on every mobile browser that exists. Web app users do not have to download an application or update it because, when the apps website is loaded, it updates the app. Web apps are much easier and cheaper to develop than native apps. Web apps allow users to access their content on several different mobile devices. Most businesses prefer web apps to native apps because mobile web apps are more valuable to businesses than native apps. 

Native apps also have many advantages, including access to APIs that web apps can’t access. Native mobile apps allow the user to save data and reload it when the app launches. All native apps are integrated with whatever operating system the mobile phone uses. Many native mobile apps can be run offline and apps can be customized to the capabilities of the user’s phone. Media and entertainment businesses can benefit financially from native apps by forming a stream of revenue come customers paying for the apps. This allows customers to be able to get free news and videos on their phone. Internet access is not required to run native apps and they offer a faster user interface than web apps. Native apps provide access to microphones, cameras, and GPS tracking. Users of native apps will be able to access their content even if the phone is not connected to the Internet.

There are advantages to both web apps and native apps. Which one is best for an business is determined by what the company wants to be able to do with the app. For a free consultation on what mobile development solution is right for your business, contact EcomSolutions the mobile development experts. 

HTML5 Logo by W3C.

HTML5 is the biggest buzz in the tech world. A standard that was only agreed upon in the last few months, developers are actively writing and rewriting applications and services to run on the new system. The advantage of HTML5 is its standards base, cross-platform operability, and ease of implementation. Any mobile development company who is wanting to stay on the cutting edge needs to have a firm understanding and the abilities necessary to create these new mobile applications.

The biggest draw for companies to have an HTML5 mobile web app is its ability to run on any standards compliant browser. Instead of writing different apps for iPad, Android, and Desktop computers, one application can be written and run natively on each of these devices. The user experience is completely engaging and responsive to the end user. In fact, with a company well versed in mobile web development, the experience will be one that performs exactly like a natively written app.

As many people know, Apple currently takes 30% of all sales made through its App Store from any mobile development company. Google takes a similar portion from the Android marketplace. This has caused some large name companies to begin offering their own mobile web app. Amazon’s Kindle experience has recently released an HTML5 application to avoid the proprietary restrictions imposed on the iPad and iPhone. With a solid mobile web development company, any business can optimize their spending on app development by having one mobile web app written.

The features of HTML5 are immense. The ability to create custom web pages and apps that move and flow in ways that could not happen without Flash before are now a reality. Every standards compliant browser renders these the same way, so one mobile web app runs the same on any mobile device. This revolutionizes mobile web development and creates a strong competitor to Apple’s iPad and App Store. The biggest choice for businesses to now make is which mobile development company to choose.

Many developers now exist for iPad and iPhone but specialize only in iOS apps, a limited market share. However, a mobile development company who specializes in mobile web app creation can future proof your business and keep updates for all devices on the exact same schedule. The future of applications lies in mobile web app development. Keeping all consumers on the same footing provides the same features to everyone and allows interoperability previously impossible on different mobile platforms.

Any company that wants to reach its target audience needs to have a mobile version of their Web site. According to Cisco’s Visual Networking Index, mobile data traffic tripled from 2010 to 2011, and the average use of smart phones doubled in 2010. Today, smartphones represent 78-percent of global mobile data traffic. These numbers alone should be enough to convince a savvy business owner that a mobile Web site is important.
A mobile website provides your business with a fast and efficient way to connect with your customers. Today’s customers don’t want to be encumbered by a desktop or laptop. They want your products or information about your business right now. Today’s customers will not wait to get home and look at your site. They’ll use their smartphone and find someone else.

Mobile websites allow you to give customers an easier way to purchase your products and services. Most mobile device users store their purchasing and credit information on their device. With a click of a button they can easily make a purchase. Making things easier for your customers will result in sales, which means a larger bottom line for your business.

If your company has a Web site developed in ColdFusion, it’s important for you to consider having your mobile site built by a company that specializes in mobile ColdFusion Web development. The explosion in mobile technology will continue to grow, and it’s important for your business to develop a mobile Web development strategy. By doing this, you will make it easier for your customers to access your Web content, which in turn will help your business grow.

The mobile Web isn’t a fad. If you want your company to take advantage of this growth, it’s time for you to consider a mobile web development strategy.